Our Seasonal Varieties of NZ Produce
FruitDirect is located in Nelson on Echodale Orchard, a proudly NZ owned, fifth-generation family business which has been operating since 1915. With 40-hectares of pip fruit orchards flourishing with seasonal beauty, FruitDirect is dedicated to bringing you the best quality produce delivered straight from the orchard to your door. The beautiful Nelson sunshine combined with the rich soils in the foothills of Richmond produce the best tasting pip fruit you can imagine. We have carefully chosen to grow many specific varieties of apples and pears based on their flavour, texture and freshness. We strive to always deliver the highest quality apples and pears all year round so we have carefully selected the particular varieties we grow so that these summer fruits can be picked and stored in the perfect conditions to retain optimum freshness. This sometimes comes as a surprise to our customers, but rest assured this is very standard practice in New Zealand, to ensure Kiwis have healthy, vitamin rich fruit all year round! We are always happy to answer any questions you have around this.

The Champion Apple
This exclusive variety of apple is a cross between Red Braeburn and Red Delicious. Champion™ was founded and grown in Nelson and is currently being tested for market acceptance and has had a very positive response. One group of sellers said “it was the best apple they had all year” (2012).
The Champion™ apple is highly coloured with a deep red tone. It has a very juicy, crisp texture with a refreshing, slightly tangy taste which it has inherited from the Braeburn. It is a fantastic eating apple and stores well, therefore tends to always be crisp, crunchy and fresh! Perfect for school lunch boxes or added to the picnic basket. The Champion™ is also a great dessert apple, makes wonderful pies, crumbles, shortcakes, sauces and many other cooking alternatives.

NZ Rose Apple

Red Braeburn Apple

Royal Gala Apple

Oratia Beauty Apple

Cox's Orange Apple

Granny Smith Apple

Morettini Pear

William Bon Chretien Pear (WBC)

Packham's Triumph Pear

Beurre Bosc Pear

Taylors Gold Pear

Winter Nelis Pear

Satsuma Silverhill Mandarins
Our mandarins are locally grown in Hope next to our orchard. They are spray free, easy peel.

Seasonal Veges
Our Veges are locally grown across the Waimea Plains of Nelson. The selection of veges in both our small and large cartons change weekly due to seasonal availability but are always fresh & delicious!